Salary: £34,000 – £38,000

Contract: Permanent, full time

Location: Hoxton, east London. Hybrid, with 2–3 days a week in the office

Closing date: 9am, Monday 12 October

About the role

We are looking for a digital marketing manager to join our team. You will own a portfolio of client accounts, leading relationships, shaping strategy, and delivering work, as well as supporting business development for the agency.

This hands-on role sits in a two-person marketing team, alongside colleagues in website support, project management, and business development. You will move between strategy and delivery, and between client work and agency projects. You will have real ownership from the start and the opportunity to shape your role and work.

About HDK

HDK is a creative digital agency in Hoxton, east London. We build websites, run campaigns, and tell stories for arts, culture, and heritage organisations across the UK and beyond. Our clients include theatres, dance companies, museums, galleries, festivals, and heritage sites.

Responsibilities

Client relationships

Leading client meetings and being the main day-to-day contact for your accounts
Organising projects: scoping work, setting timelines, and keeping things moving
Building relationships with clients and understanding what matters to their organisations
Spotting opportunities to grow accounts and deliver greater impact
Working with freelancers and external partners, including designers, developers, and media teams
Keeping project tracking and client reporting up to date and visible

Marketing delivery

Developing digital marketing strategies for clients and defining clear benchmarks for success
Planning campaigns from start to end: thinking through to evaluation
Research and discovery: audits, audience research, and peer analysis
Creating content: copy, social posts, newsletters, and briefs for design and video
Running client social media channels, including scheduling and community engagement
Setting up, monitoring, and improving digital advertising campaigns
Regular reporting, translating data into actionable insights for clients

Business development

Coordinating and writing proposals and pitches alongside our business development lead
Tracking leads and keeping our pipeline current
Representing HDK at sector conferences and events
Contributing to and appearing on HDK’s webinars
Writing case studies and sector content that help us win work
Delivering HDK’s own marketing for our social channels, newsletter, and website content

What we are looking for

Communication: comfortable leading a meeting, making a call and saying what you think
Planning: able to plan a project or campaign and see it through independently
Strong writing: clear, quick, and adaptable to different tones of voice
Eye for detail: ensuring accuracy across your work (including data, judgement, research, and written language), and an ability to self-review as well as receive feedback from team members and clients
Problem solving: curious and self-directed; you pick up new tools by getting stuck into them
Managing priorities: organised enough to juggle several accounts and keep everyone in the loop
Collaborative: happy working closely with a small team and with external partners

You might come from an arts, culture, or heritage organisation in marketing, communications, or digital content. Alternatively, you might work agency-side or in-house elsewhere and want to bring that experience into this sector.

Sector experience is welcome but not required. We value a genuine interest in arts and culture.

Desirable but not essential

Social media management and scheduling: Meta (Facebook, Instagram, Threads) LinkedIn, TikTok, YouTube, other platforms such as Reddit / Pinterest / Bluesky, scheduling tools
Email and newsletter platforms: Mailchimp or similar
Digital advertising: Meta Ads Manager, Google Ads
Analytics and reporting: Google Analytics, Search Console, Data Studio etc.
Design and video tools, such as Canva
Project and collaboration tools: Asana, Slack, Google Drive
Website CMS: WordPress or similar
Briefing and managing freelancers
Managing budgets, invoices, and forecasting

https://wearehdk.com/careers/digital-marketing-manager/

HDK

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Digital Marketing Manager