Marketing Content & Engagement Manager

Mission Aviation Fellowship (MAF) is looking for an experienced Marketing Content & Engagement Manager to drive the development of powerful, integrated content and supporter experiences that strengthen donor relationships and increase income.

This is a rare opportunity for a strategic, creative content creator to take ownership of high-impact campaigns, shape audience engagement across channels, and play a defining role in how our life-saving work is shared with supporters around the world.

Location: Folkestone, Kent, Cranfield, or Bedfordshire

Rewards: Salary of £40,000, plus a generous pension scheme, annual leave entitlement, and other great benefits and professional growth opportunities.

Contract: Permanent, full-time

The Role

As a Marketing Content & Engagement Manager, you will be the inspirational spark that drives our fundraising content and show our audiences how we are delivering on our promises.

This isn’t any fly-by-night role, we’re looking for an individual to bring additional creativity to our campaigns and shape donor journeys that build our fundraising and income generation efforts.

You’ll work across digital and print channels, shaping and delivering a strategy that brings together appeals, magazines, newsletters and digital products to drive engagement and action.

Additionally, you will:

- Own audience frameworks, contact plans and personalisation strategies

- Embed a culture of experimentation and channel optimisation to strengthen engagement

- Monitor and analyse engagement, journey and income performance metrics

- Oversee campaign and journey activation, conversion and reactivation performance

- Manage day-to-day delivery of staff, freelancers and agency partners

- Ensure compliance with GDPR, PECR, fundraising regulations and ethical standards

About You

To join us as our Marketing Content & Engagement Manager, you will need:

- Significant experience leading content and/or donor engagement across print and digital within a fundraising or charity context

- Proven success delivering integrated campaigns and supporter journeys that grow donor income (one-off, regular and monthly)

- Practical experience with CRM and marketing automation, including segmentation and data-driven insight

- Strong analytical skills and confidence working with dashboards, attribution and test-and-learn approaches

- Strong knowledge of GDPR/PECR, fundraising regulations and ethical practice

About Us

Mission Aviation Fellowship (MAF) is a Christian organisation that uses light aircraft to deliver practical help, physical healing and spiritual hope to some of the world’s most remote and inaccessible communities.

For 80 years, MAF has been working in partnership with hundreds of other organisations to enable access to medical care, education, livelihood training and long-term support in over 24 low-income countries.

We believe that every community, however remote, should have access to the essentials of life – that’s why MAF’s flights are a lifeline, not a luxury.

The Benefits

- Salary of £40,000 per annum

- Annual leave entitlement of 22 days per year plus 8 paid public holidays per year

- Non-contributory pension scheme (10% of salary); employees may make voluntary additional contributions

- Death in service payment

- Flexible working policy

- Access to our Employee Assistance Programme

This is the perfect platform to showcase your creativity, developing standout work that elevates your portfolio and demonstrates the full depth of your strategic and storytelling ability.

And, perhaps most rewardingly, your contributions will directly support communities in some of the world’s most remote places, giving you the rare satisfaction of seeing your ideas translate into real-world change.

Christian Values, Beliefs and Ethos:

As a Christian mission, MAF UK seeks staff who share in the evangelical Christian values and beliefs as described in the mission, purpose, values, and beliefs statements. All staff will be required to actively support and demonstrate the Christian values of the organisation and to take part in organisational activities such as staff devotions, prayer meetings, and fellowship days.

Other organisations may call this role Content & Campaigns Manager, Supporter Engagement Manager, Charity Communications Manager, Charity Campaigns Manager, Fundraising Campaigns Manager, Digital & Print Engagement Manager, or Donor Communications Manager.

So, if you want to join us as our Marketing Content & Engagement Manager, please apply via the button shown. This vacancy is being advertised by Webrecruit. The services advertised by Webrecruit are those of an Employment Agency.

Mission Aviation Fellowship UK

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Marketing Content & Engagement Manager